STYLE AND SUBSTANCE

INTERIOR DESIGN

“The interior is modern and precisely structured. It offers passengers more space than ever before.”

Domagoj Dukec

Vice President Design BMW

DIGITAL DRIVING EXPERIENCE.

Technology plays a key role in the modern and futuristic interior of the 1 Series. A host of digital interfaces fluently combine to provide the driver with the visual information you need to see, where you want to see it. Furthermore, the car offers the choice of inputting vehicle commands via touch, voice and even gesture for a completely seamless interaction between the driver and the vehicle.

SPORTING STYLE.

Sporting character adorns the cabin with stylish touches including contrast stitching on the seats and dashboard and floor mats with contrast piping. The colour and style of these elements varies depending on the model and upholstery selected.

Metal kick plate shown is not available on UK models

FIND YOUR 1.

If you are clearer on which 1 Series is right for you, then why not build and visualise it using the online BMW Configurator.

Finance available from BMW Financial Services (GB) Limited, Summit ONE, Summit Avenue, Farnborough, Hampshire GU14 0FB. Finance subject to status. Over 18s only. Terms and conditions apply. Offers available to UK residents only. A guarantee may be required.

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